Accelerating Cyber Security Sales Growth Across Germany

The Challenge:

Requiring a highly skilled Senior Account Executive to drive new business sales in Germany, our client was looking for an individual to take ownership and expand presence in this key growth region. The challenge was compounded by the limited availability of candidates with proven managed security services (MSS) sales expertise, particularly those capable of winning new business in a highly competitive environment. This niche blend of sales acumen, enterprise experience, and sector knowledge made the talent pool extremely difficult to access.

Our Solution:

The recruitment team drew on its extensive experience in the managed security services space to deliver a tailored approach:

• Mapped the Market: Researched businesses in the DA CH region and identified a shortlist of companies and sales talent with relevant MSS experience.

• Leveraged Networks: Utilised long-standing relationships and an established sales network to quickly connect with candidates who had proven enterprise and MSS expertise.

• Applied Tailored Strategies: Worked closely with the client to refine requirements, balancing flexibility on sector exposure while ensuring strong new business credentials.

The Outcome:

The client successfully secured a Senior Account Executive with the rare blend of MSS and enterprise sales experience, aligning perfectly with their strategic needs. The individual’s proactive approach to new business development and deep sector knowledge made them an immediate asset.

The hire was able to use their extensive managed security services experience and a proven track record in large enterprise sales to begin generating new business quickly, supporting the client’s ambitious growth goals in the region. Cultural fit was important, and the placement demonstrated understanding of the German market and a willingness to build business from the ground up.