Getting into the Content & Media Industry

This post was written by: Tegan Valeny

We love hearing from people within our industry. Recently on Episode 4 of The Content & Media Matters Podcast we spoke to Rowan de Pomerai, who is CTO of the DPP and has an impressive 15+ years of experience in the industry. We talked to him about what got him into the industry and asked his advice for people who want to do the same.

How did you first get into the content and media industry?

It’s something I wanted to do for a long time. As a kid at school, I didn’t have a fixed idea of what I wanted to be when I grew up, but I had a sense from pretty early on that TV and theatre and those sorts of disciplines were interesting to me. When I went to university, I ended up doing a degree in electronics and media engineering, but I got really into student TV, that’s what got me really enthused. When I left uni a possibility came up to join the graduate trainee scheme at BBC Research & Development that was right up my street, and I went for it. 

Is there a particular area of technology that you are interested in at the moment?

Cloud has been huge for the last few years. It became very tangible over the last three or four years, and is very much in the mainstream. At the DPP We’ve done a lot of thinking about integration and how different tools and technologies work together. I think data driven decision making and machine-learning AI are exciting too. Our members seem interested in it and tell us that they want to know about it, and I’m personally very interested in that space.

What is one piece of advice you would give to someone entering the industry?

If you don’t ask, you don’t get. A number of times in my career, I’ve had conversations with the company or manager I’m working for about what I would like to achieve, work on and deliver, and the types of roles I’d like to work towards. 

I’d like to be very clear that a number of times the answer is no, but a remarkably frequent answer has been yes. I’ve literally sat in an organisation that’s going through a reorganisation, looked at the new structure, phoned up the manager of the team that I think looks most interesting and said, ‘I’d really be interested in coming and working in your team’. Following a coffee and a bit of chat, I was able to go and work in that team on things that I was really passionate about, just because I’d asked. 

You’ve got to have realistic expectations and a bit of humility, but also be thoughtful and be open and honest about what you want to achieve. It’s amazing how often you can take steps towards what you want when you ask. People won’t come and hand things to you on a plate if you don’t ask for it, so just see what happens.

To hear more about Rowan’s insights into the the Content & Media industry, listen to our fantastic conversation in Episode 4 of The Content & Media Matters Podcast

We sit down regularly with some of the biggest names in our industry, we dedicate our podcast to the stories of leaders in the technologies industries that bring us closer together. Follow the link here to see some of our latest episodes and don’t forget to subscribe.     

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